21 — Scaling Purpose Beyond Profit with Jason Jennaro

December 02, 2025

There’s something powerful about watching someone lead with both courage and calm, especially when everything around them feels uncertain. The kind of leader who doesn’t chase recognition or perfection, but instead stays anchored to purpose, faith, and the people they serve. Because when you’re building something that’s never been done before, doubt is inevitable, but so is growth. True leadership isn’t about having all the answers or never taking risks; it’s about having the vision to keep going when no one else can see the path forward.

Play episode | 39m

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There’s something powerful about watching someone lead with both courage and calm, especially when everything around them feels uncertain. The kind of leader who doesn’t chase recognition or perfection, but instead stays anchored to purpose, faith, and the people they serve. Because when you’re building something that’s never been done before, doubt is inevitable, but so is growth. True leadership isn’t about having all the answers or never taking risks; it’s about having the vision to keep going when no one else can see the path forward.

In this episode of Rethink Change, Jason Jennaro shares what it truly takes to scale a vision bigger than yourself. He opens up about the challenges of leading through crisis when the future is uncertain, how to keep moving when everyone else doubts your vision, and finding the right partners who can take your mission even further. From weathering a 95% revenue drop during COVID-19 to navigating cultural integration post-acquisition, Jason’s journey shows us what true leadership looks like under pressure.

But beyond the strategy and success stories, Jason reflects on faith as his compass, the responsibility leaders have to the people who trust them, and the conviction that business should always serve something larger than profit. 

Whether you’re an entrepreneur, executive, or builder of any kind, this episode will challenge how you think about growth, risk, and purpose in a rapidly changing world.

  • Resources
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  • Find Jason on LinkedIn
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  • Chapters:
  • 00:00 - Intro to Guest: Jason Jennaro
  • 02:05 - The Art of Selling a Company
  • 04:13 - Protecting Culture During Acquisition
  • 07:33 - Passion Over Profit and Leadership Philosophy
  • 11:30 - Learning Through Crisis: COVID-19’s Impact
  • 16:44 - FrontierGen: Building the Future of Infrastructure
  • 27:38 - Why Texas Is Ground Zero for AI Development
  • 37:12 - Faith, Purpose, and the Bigger Picture
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